The Hopeful dashboard gives you an exclusive view and consolidated metrics for your top posts across different social media networks. Top posts are the posts that you have published most recently (within a week).

To have a look at your top posts, sign in to Hopeful and point to Overview. This is the first tab and is generally the page you will land upon as soon as you log in to your account. Scroll down to check out the Top Posts of the week.

This view is especially helpful if you are working on a priority campaign and have to hit a target real quick. By analyzing your performance metrics weekly, you can identify the emerging trends and patterns and modify your content strategy accordingly. Like for instance, if you used a video to translate your message to the audience and scored more likes and shares, then you might want to replace a few scheduled posts with more videos for better engagement.

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